areas of
expertise
Design & Creative — Creative direction,
UX/UI design, Graphic design
Branding — Identity & Strategy, Logo development, Visual system, Brand communications
Presentation development — Pitch/Sales deck (Powerpoint, Keynote, Google Slides)
Marketing — Market research, Market strategy, Lead & Demand Generation, Content marketing, CRO, Inbound marketing, Copywriting, Paid advertising, Email marketing, Funnel strategy
Website Design & Dev — UX & UI (Figma), Website builders (Shopify, Wix, Squarespace, WordPress, Clickfunnels, etc.
Business Development — Organisation development, Client development, Innovation, Communication strategy, Project management, Strategic thinking,
Time and Risk management.
Marketing — Growth Marketing Specialist, Direct Response Copywriting Certified, Social Media Marketing Certified, Ecommerce Marketing Specialist, Facebook Media Buyer Certified, Google Ads Certified, Google Analytics Certified, Content Marketing Specialist, Inbound Certified Specialist, Contextual Marketing, Email Marketing Certified
Design — UX/UI Design Specialist, Brand Identity Certified, Presentation Design Specialist
Bachelor in Business - Uppsala University
Field of study/focus: Marketing
Hi, I'm
'
Karin.
Originally from Sweden, I'm a "creative strategist" by nature and by trade. Passionate about all things creative, marketing, business, and design, I help forward-thinking companies create next-level digital products and services that deliver scalable and measurable results.
I work as an independent creative director, marketing strategist, and designer. My extensive knowledge in both marketing and design is one of my main selling points and what often sets me aside from others in my fields. I take on a broad range of projects— from creative direction to marketing strategy, from branding to pitch deck development.
As a certified growth marketer and UX designer, I like to combine visual storytelling and a user-centered approach with high-class design to create meaningful and engaging experiences for my clients and their audiences. I have a multifaceted approach to design and love to create everything from minimalistic corporate designs to bold and intricate digital art pieces.
Other passions of mine include personal development, business development, travel, space, spirituality, philosophy, and psychology. I believe that our individual differences are the roots of innovation and the source of our greatest creativity.
